Today, more and more entrepreneurs are using Facebook as their internet marketing go-to for effective online marketing. Facebook is one of the most beneficial tools you have in extending the reach of your business. While Facebook began as way for individuals to stay connected, today it is one of the best ways for businesses to gain exposure and connect with current and prospective customers.

Advantages of Facebook for Businesses

• Creates a place for your customers to easily communicate with you
• Allows you to post your URL, business address and other useful contact information
• Extends your brand to new advertising and marketing channels
• Allows you to post special offers
• Keeps your community of followers informed of events and changes to your business
• Provides an easy way to gain customer feedback
• Lets followers share your information with their friends
• Increases search engine optimization
• Puts your name in front of your customers on a regular basis
• Cost effective – Social Media is free, after all
• Gives your company a more relatable, less corporate feel
• Drives traffic to your existing website
• Has built-in advertising and promotion options

Compelling Reasons To Set Up Your Page

• Gives you the power to drive interest to seasonal or time sensitive services
• Allows you to gauge customer satisfaction and take immediate action when problems arise
• Your competitor is already there, with their own business page!

Every business owner hopes that current customers have liked the service enough that they’re compelled to tell others, which not only increases profitability, but is also a true measure of how well you meet customer needs. Facebook makes that process, fun, easy, and more frequent. It’s today’s digital word-of-mouth marketing, a strong presence on Facebook gives your customers and others a reason to spread your name.

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